GreenLeaf Market, an eco-friendly grocery store, approached me with the goal of building a brand that resonates with health-conscious, environmentally-aware customers.
Drawing inspiration from elements in nature, I crafted a leaf-inspired logo within a circular shape to symbolize growth, vitality, and the earth’s cyclical nature.
Drawing inspiration from elements in nature, I crafted a leaf-inspired logo within a circular shape to symbolize growth, vitality, and the earth’s cyclical nature. A fresh green color palette was chosen to reinforce the natural theme, paired with soft earthy tones to give the brand an approachable yet professional look.
The final logo and brand identity achieved the perfect balance of freshness and professionalism. The brand guidelines provided ensure consistent application across all touch-points, reinforcing GreenLeaf Market’s position as a trusted source for organic, eco-friendly products. Since launching the new branding.